Relying on older PPC bid strategies and concepts may do more harm than good. Here are outdated approaches to avoid and some alternatives to try.

The post Your Old Paid Search Strategies Are Becoming Extinct: Try These Instead via @jonkagan appeared first on

Here’s why you should take Google's link building advice with a grain of salt and focus on proven tactics that will serve your company’s goals.

The post Stop Listening to Google’s Advice on Link Building via @_kevinrowe appeared first on Search Engine...

Snapchat is finally giving users the option to display how many followers they have on their pubic profile.

The post Snapchat Lets Users Display Follower Counts via @MattGSouthern appeared first on Search Engine Journal.

Google is revealing new details about the making of its DeepRank algorithm which surfaces more relevant search results by understanding language the way humans do.

The post Google DeepRank: The Making of An Algorithm Update via @MattGSouthern appeared first on Search Engine...

Tips on how to protect a WordPress site from getting hacked, including recommended security plugins.

The post How to Protect a WordPress Site from Hackers via @martinibuster appeared first on Search Engine Journal.

Want to make the most of Google Tag Manager's new features? Learn four simple steps to start using the updated preview mode in the platform.

The post How to Use the New Preview Mode in Google Tag Manager via @timothyjjensen appeared first on

Tracking rankings isn’t as clear cut as it used to be anymore. So are ranking tools still beneficial for SEO? Find out here.

The post Are Search Engine Ranking Tools Still Useful? via @tonynwright appeared first on Search Engine Journal.