Here's how you can leverage data science to directly improve the performance of your paid search campaigns.
The post How Data Science Empowers Performance Marketing & SEM via @cchaitanya appeared first on Search Engine Journal.
Many SEOs report that nofollow anchor text helps web pages rank. Is there truth to this?
The post Google Rankings and Nofollow Anchor Text via @martinibuster appeared first on Search Engine Journal.
LinkedIn shared a list of the 10 most followed pages with insight into what other pages can learn from them.
The post LinkedIn Reveals the 10 Most Followed Pages in 2019 via @MattGSouthern appeared first on Search Engine Journal.
Instagram is literally doubling down on stories ads in a test that will show back-to-back ads to some users.
The post Instagram is Doubling Down on Stories Ads via @MattGSouthern appeared first on Search Engine Journal.
Yelp is giving users the option to personalize their search results based on diet, lifestyle, and accessibility.
The post Yelp Introduces Personalized Search Results via @MattGSouthern appeared first on Search Engine Journal.
While SEO best practices may be a benchmark to aim for, here's why no successful SEO strategies are the same.
The post There Is No Single Way to Do SEO – Here’s Why via @TaylorDanRW appeared first on Search Engine Journal.
