23 Apr Managed by Q launches a new task management feature for office managers
23 Apr Docker developers can now build Arm containers on their desktops
23 Apr Embrace raises $4.5M for its mobile application performance management platform
23 Apr Databricks open-sources Delta Lake to make data lakes more reliable
23 Apr VDOO secures $32M for a platform that uses AI to detect and fix vulnerabilities on IoT devices
22 Apr Oracle turns to innovation hubs to drive cultural and business shift to cloud
22 Apr How to Integrate Influencer and Emotional Marketing to Improve Your Content Program
All the digital channels and bells and whistles aside, your success as a marketer today still stems from using emotional marketing that understands consumers' needs and preferences. Now, with the emergence of influencer marketing, we can combine these two approaches in our content marketing to...
22 Apr Empathy Mapping for Marketing Content: What It Is and How to Do It Well
When writing for marketing, you need to connect with your audience. But first you have to understand who they are and what they care about. To understand what will motivate your potential customers, use empathy mapping. Here's how. Read the full article at MarketingProfs ...
22 Apr Marketing Automation and Artificial Intelligence: How AI Helps Automate Marketing [Infographics]
Marketing automation aims to help Marketing and Sales coordinate and streamline time-consuming tasks. Now, with the insertion of artificial intelligence and machine-learning into that process, not only rote tasks but also more complex ones can be automated. See how AI can level-up marketing automation. Read...
21 Apr How Marketers Vet Social Media Influencers
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