Each of these handful of tactics you can use in conjunction with your social media efforts can boost your lead counts. There is no one-size-fits-all solution, however; you'll need to experiment to find which work best for you. Check out these potentially winning lead-gen tactics....

One of the biggest providers of domain names and web hosting in Europe is changing hands today. One.com, which has around 1.5 million customers mainly across the north of the region, has been sold by private equity firm Accel-KKR to Cinven, another PE player that...

Microsoft today announced a new Office app that’s now available to Windows Insiders and that will soon roll out to all Windows 10 users. The new Office app will replace the existing My Office app (yeah, those names…). While the existing app was mostly about...

Sprout Social, a social media monitoring, marketing and analytics service with 25,000 business customers that helps these organizations manage their public profiles and interact with customers across Twitter, Facebook, Instagram, LinkedIn, Pinterest and Google+ (soon to RIP), has raised $40.5 million in funding in order...

Dataiku wants to turn buzzwords into an actual service. The company has been focused on data tools for many years, before everybody started talking about big data, data science and machine learning. And the company just raised $101 million in a round led by Iconiq...