15 Apr Logistics startup Zencargo raises $20M to take on the antiquated business of freight forwarding

15 Apr Leapwork raises $10M for its easy process automation platform, plans US expansion

11 Apr Homeland Security warns of security flaws in enterprise VPN apps

11 Apr Better ROI on B2B Webinars: Low-Hanging Fruit You Shouldn’t Overlook

Webinars are a great tool for any stage of the buyer's journey, but you're probably not going to get the level of attention and engagement you're after if your webinar is a sales presentation in disguise. Take these four basic actions to ensure better ROI...

11 Apr Lead-Scoring Accuracy Checklist: How Do You Rate?

Companies that use lead scoring benefit from a 77% increase, on average, in lead generation ROI vs. those that don't. But you have to do it right. Go through this checklist to ensure your lead-scoring is sophisticated enough to work well. Read the full article...

11 Apr How to Take Calculated Risks [Infographic]

In personal and business life, taking risks can be a valuable strategy. But you need to calculate the benefits and costs. Here's how--along with what calculated risk-taking can do for you. Read the full article at MarketingProfs ...

11 Apr What Consumers Associate With the Apple, Facebook, and Google Brands

How do consumers view top tech brands? Which words and sentiments do they associate with Apple, Facebook, and Google? Read the full article at MarketingProfs ...